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USC Roski School of Art and Design

Hyo Jung (Jenny) An, Emily Chen, Frederica Peng, & Pamela Xiang

Expired Species is a speculative design project that creatively rebrands familiar food products within a futuristic pantry, envisioning a world where local endangered species in Los Angeles and Southern California are extinct. By using sarcastic packaging to highlight the environmental consequences of consumer behavior, the project prompts reflection on how daily choices contribute to habitat destruction and biodiversity loss. Emphasizing a future where consumer awareness extends beyond convenience, this digital initiative fosters engagement through immersive design and interactive elements. By showcasing these reimagined products, we aim to spark critical conversations about sustainability and inspire a more conscious society.

Dimensions variable, 02:30.

Digital projection in website

Expired Species: California